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Black Friday is one of the largest shopping days of the year, and when it comes to beauty, it’s the best time to shop. If you want to try an expensive serum, upgrade your makeup bag, or purchase a hair tool or product from your wishlist, this year, Sephora and Ulta Beauty's sales are already packed with value. You can take advantage of these savings even if you’re shopping from outside the U.S. Ship7 allows you to have a U.S. address, and your beauty haul can be shipped to and then forwarded internationally.
This Black Friday season, beauty lovers will be able to find savings across all product types like makeup, skincare, haircare, tools, and gift sets. Major brands will go on sale, along with both Sephora and Ulta, and deep discounts on exclusive sets, and gifts added to your beauty shopping bags. For example, Ulta’s Early Black Friday deals are already offering 40% off on makeup, hair tools, and more. Ulta Beauty and Sephora have been advertising major deals related to skincare, hair care, and fragrances. Below is the list of the best deals from Sephora and Ulta.
This is a curated set from Sephora that combines skincare and makeup into one themed gift basket. This is a good gift idea for trying new products and an overall value. Black Friday is the time when you will see a lot of gift sets at huge discounts. This is good for self-gifting or a holiday gift.
I bought this set for myself and ended up ordering another for my sister. Every product inside felt like a luxury mini gift, and the value is unbelievable for what you get.
– Jensen A.
This trio from Rare Beauty offers you a combination of three versatile products for eyes and lips. Perfect for on-the-go looks or if you want to use all three for a "full face" without a lot of effort. This is a good time to purchase because trios often go on promo during Black Friday.
These blushes are incredible. A tiny bit goes such a long way, and they blend so beautifully. The shades are super flattering, even on my medium skin tone.
– Betty U.
A travel-friendly size that lets you try a reputable loose powder, without purchasing the full-size product. Often, the travel-size products get included in bundles during Black Friday weekend sales.
This powder blurs everything. My skin looks airbrushed, and it lasts through long days without creasing. The mini is perfect for my purse.
– Susan R.
This clinically proven moisturizer provides up to 100 hours of plump, smooth skin. Skincare products of this caliber typically go on sale or come with additional gifts during Black Friday events at Ulta.
I’ve been using Moisture Surge for years and can’t live without it. My skin drinks it up, and it never feels greasy. It’s a must-have for anyone with dry or combo skin.
– Monica G.
The concealer is a consumer favorite due to its full coverage and natural finish, and also versatile enough to use for concealing, highlighting, or contouring. Concealers are commonly one of Ulta's "Buy one get one" or percent-off discounted items during sleep deals at Black Friday.
Honestly, this concealer is perfect. It covers dark circles completely without looking cakey, and one tube lasts forever.
– Esther G.
This is a trusted toner for pore-refining and exfoliation. Glow Recipe's newest toner is infused with both PHA and BHA acids as well as watermelon extract. This is a perfect investment if you're looking to start a skincare routine with something great.
The scent alone makes me want to use it every morning. My skin feels smoother and looks brighter after just a week. It’s worth every penny.
– Jennifer Y.
This serum is affordable but includes proven effectiveness of peptides and hyaluronic acid - a great combination for firming and hydrating the skin. The pricing in this category generally experiences drops as Black Friday approaches, making it a smart item to invest in now.
Such a gem. My skin feels firmer and more hydrated. It layers perfectly under moisturizer and makeup.
– Richard B.
This body luminizer from Fenty Beauty will add shimmer and glow to your skin while you're in the mood to glow, parties for holidays, and life in general, making you photo-ready. Watch for sets to come together and brands to offer deal sets at Sephora and Ulta.
I wear this every time I go out. It gives me that perfect glow in photos. It smells amazing and makes my skin look silky smooth.
– Ashley L.
An iconic fragrance from a luxury brand, this time of year is a good time to buy gift items around fragrance, or to replace your own fragrance at a discounted price. Both retailers have fragrance promotions for Black Friday.
My absolute favorite perfume. It’s classy, bold, and lasts all day. I always get compliments whenever I wear it.
– Mina H.
Black Friday 2025 is a great time to upgrade your beauty routine, as both Sephora and Ulta Beauty are running some awesome promotions on makeup, skincare, haircare, tools, and fragrances, so you don't have to wait for the next sale season. If you are shopping from outside the U.S., register for Ship7 to take advantage of all those U.S.-only offers, along with shipping options. Stock up on beauty essentials this Black Friday and take advantage of the savings.
Start by browsing the sale pages early and adding desired items to your wish list or cart. Stay subscribed to their newsletters so you don’t miss early access or promo codes. Also, compare the two retailers; sometimes one will include gifts or bundle deals instead of just price drops.
Yes, you absolutely can. Although both retailers are U.S.-based, you can use a parcel forwarding service like Ship7 to get a U.S. address and have your purchases shipped to your home country. Just make sure to account for shipping fees, customs, or duties in your destination country.
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